Priority Club Rewards Announces Bonus Points for Online Bookings

Earn Up to 1,000 Bonus Points for Every Online Booking and Stay in February

ATLANTA, Feb. 1 /PRNewswire-FirstCall/ — Priority Club(R) Rewards, the customer loyalty program of InterContinental Hotels Group (NYSE:IHG) (ADRs) (IHG), is offering bonus points for any room reservation made through the program’s Web site or any Priority Club Rewards family of brands’ Web sites during the month of February. Members will receive 1,000 bonus points at InterContinental(R) Hotels & Resorts and Crowne Plaza(R) hotels and 500 bonus points at Hotel Indigo(TM), Holiday Inn(R), Holiday Inn Express(R), Staybridge Suites(R) and Candlewood Suites(R). To qualify for the bonus, both the online reservation and hotel stay must be completed Feb. 1-28, 2005, and there is no limit to the number of points members may earn (

“The award-winning Priority Club Rewards Web site is extremely easy to use and is updated regularly with current offers and promotions,” said Steve Sickel, senior vice president, Loyalty Marketing, InterContinental Hotels Group. “By offering bonus points throughout February, we hope our members will be encouraged to visit the site, become familiar with it, and begin to use it regularly for making reservations at any of our properties.”

IHG regularly communicates with its guests to learn what will make online booking easier, more convenient, and valuable to them. As a leader in online innovation, IHG was the first to guarantee the best available rate, offer end- to-end online point redemption for loyalty program members, and provide in- language reservations in French, German, Spanish, Chinese, Italian and Japanese on its Web sites. IHG was also the first to earn the TRUSTe(R) certification for its online security and privacy protections and was voted the best international hotel Web site by frequent travelers in the most recent Freddie Awards and recognized by Keynote Systems(R), the internet performance authority(R), as the speediest Web site in the hotel industry.

Enrollment in Priority Club Rewards is free. Guests enroll by logging on at, by calling 1-888-211-9874 or by inquiring at the front desk of any InterContinental Hotels & Resorts, Crowne Plaza Hotels & Resorts, Hotel Indigo, Holiday Inn Hotels and Resorts, Holiday Inn Express, Staybridge Suites or Candlewood Suites hotel worldwide.

Related Articles