LodgeNet Entertainment Launches NBA League Pass to Hotel Guests Nationwide
Agreement with NBA Media Ventures Delivers First Live, Daily Subscription Professional Sports Programming to Hotel Rooms
SIOUX FALLS S.D., Feb. 7 /PRNewswire-FirstCall/ -- LodgeNet Entertainment Corporation (NASDAQ:LNET) , one of the world's largest providers of interactive television systems and broadband services to hotels, today announced an agreement with NBA Media Ventures, LLC, the media arm of the National Basketball Association, to deliver live NBA League Pass pro basketball action to hotel guests nationwide.
In the latest of a long string of content and technology innovations, LodgeNet will offer NBA League Pass as part of its exclusive Hotel SportsNet(SM) service beginning this month. With the click of their hotel remote, guests across the United States will have the ability to order a one day pass to the NBA's premier programming service, allowing them to watch the full roster of NBA games broadcast each day throughout the regular season. No matter where they travel, guests will be able to catch any or all of the day's games live for one daily subscription charge (subject to local blackout restrictions). Through patent-pending technology integrated into LodgeNet digital systems, guests will be able to enjoy up to 40 live regular season games a week from the comfort of their rooms.
"Adding pay-per-day NBA League Pass is the first in a series of steps we expect to take in delivering a broad array of professional sports programming to our guests," said Steven D. Truckenmiller, Senior Vice President Programming & Content Management for LodgeNet. "We envision Hotel SportsNet and NBA League Pass will be enormously popular with fans following their favorite teams, as well as more casual fans looking for the marquee games of the day. If I'm a traveling Celtics fan, it's great to know I'll be able to catch the game live from any location, whether I'm in Atlanta, Denver or San Francisco."
A LodgeNet exclusive, Hotel SportsNet is the first service in the lodging industry to deliver pay-per-day, "subscription" sports programming to hotel guest rooms.
About LodgeNet
LodgeNet Entertainment Corporation ( http://www.lodgenet.com/ ) is one of the world's largest providers of interactive television systems and broadband services to hotels, including resort and casino hotels, throughout the United States and Canada as well as select international markets. These services include on-demand movies, music and music videos, Nintendo(R) video games, Internet on television, and other interactive television services, as well as high-speed Internet access, all designed to serve the needs of the lodging industry and the traveling public. LodgeNet provides service to more than one million rooms, including 985,000 interactive guest pay rooms, in more than 5,900 hotel properties worldwide. LodgeNet estimates that during 2004 approximately 275 million travelers had access to LodgeNet's interactive television systems. LodgeNet is listed on NASDAQ and trades under the symbol LNET.
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