Travel Michigan Honored with Three Awards for Marketing Excellence in the Travel and Hospitality Industry
LANSING, Mich., March 14 /PRNewswire/ -- Travel Michigan was recently recognized by the Hospitality Sales & Marketing Association International (HSMAI) with three Adrian Awards for marketing excellence for its 2004 advertising campaign, executed by Brogan & Partners.
A Silver honor was awarded to Travel Michigan for the two warm weather TV spots "Beaches" and "Nightlife." One Bronze honor was awarded for radio and a separate Bronze honor was received for the overall warm weather campaign which included television, radio and partnership print samples.
"Receiving three Adrian Awards from the more than 1,350 entries received from 45 countries is quite an honor," commented Dave Lorenz, Vice President of Travel Michigan. "The annual HSMAI Adrian Awards is a way of recognizing the very best of the travel and hospitality industry."
HSMAI is a global organization of sales and marketing professionals representing all segments of the hospitality industry. Founded in 1927, HSMAI is an individual membership organization comprised of nearly 7,000 members from 35 countries and 60 chapters worldwide. HSMAI conducts the Adrian Advertising, Golden Bell Public Relations and Golden Click Web Awards competitions. These awards have been created to honor and showcase the best in hospitality and travel advertising, marketing materials, public relations, and Web site design and development.
Travel Michigan, a division of the Michigan Economic Development Corporation, is the State of Michigan's official agency for the promotion of tourism. Travel Michigan markets the state's tourism industry and provides valuable visitor information services. Visit Travel Michigan at http://www.michigan.org/ .
Related Articles
|
The Moorings was honored for Outstanding Contribution to the Online Marine Industry by National Marine Manufacturers Association (NMMA) and boats.com in the first annual North American Marine Industry Web Awards. The awards were launched to recognize the industry's drive tow ... |
|
|
mer season's first holiday weekend about to begin, Travel Michigan reports that interest in Michigan tourism destinations has reached an all time high. Michigan.org records indicate that a record 31,986 visitors clicked on http://www.michigan.org/ yesterday (May 25, 2005) to ... |
|
|
It's time to hit the slopes! The first downhill ski runs are open for the season in Michigan! With the arrival of snowmaking temperatures, Ski Brule, located in Iron River in Michigan's western Upper Peninsula, is open ... and free to all skiers today (Friday, November 18, 2 ... |
|
|
Resort & Golf Marketing (R&GM), the official golf public relations firm for Travel Michigan, has been given a top industry award by the International Network of Golf (ING). The honor was announced at the recent 2005 PGA Merchandise Show in Orlando, Fla.
Resort & Golf Mark ... |
|
|
Visitors to Michigan will find no shortage of world-class dining and lodging facilities in 2005. Twenty-two Michigan properties earned the prestigious AAA Four Diamond Award(R) for hospitality excellence this year, and one restaurant -- The 1913 Room at the Amway Grand Plaza ... |
|
|
Annual Adrian Awards ceremony in New York on Monday, January 24th, the Hospitality Sales & Marketing Association International named Seabourn Cruise Line as the Platinum Winner of its prestigious 2004 Adrian Award for Cruise Web Marketing.
Seabourn joined an elite group o ... |
|
|
Hotel Nikko Kuala Lumpur, operated by JAL Hotels Co., Ltd., was honored at the 14th Annual Malaysia Tourism Awards for its "Excellence in Hotel Services" in the "Five Star (City)" category. Minister of Tourism Y.B. Datuk Leo Michael Toyad presented the award at the Shangri L ... |
|
|
