the Arizona Lottery 125 NASCAR AutoZone Elite Division Series Race
Prizes, Promotions and One-of-a-Kind Player Experiences Will Support Arizona Lottery 125
PHOENIX, Sept. 7 /PRNewswire/ — The Arizona Lottery and Phoenix International Raceway (PIR) are proud to announce the Arizona Lottery 125 (AZL 125) NASCAR AutoZone Elite Division Series Race to be held on Thursday, Nov. 10, at 4 p.m. The Arizona Lottery 125 is the first of four races to be held over the four-day NASCAR Nextel Cup weekend scheduled for November 10-13 at Phoenix International Raceway. Promotions and events leading up to race day promise to pique the interest of NASCAR fans, Arizona Lottery players and non-players alike.
“The Arizona Lottery’s games are all about fun, which dovetails nicely with our NASCAR week in November,” said PIR President Bryan R. Sperber. “I can’t think of a more natural tie-in for our lead off event than the Arizona Lottery and we are delighted to host the Arizona Lottery 125.”
Arizona Lottery director of marketing John Hogg said, “We are excited about the opportunity to partner with Phoenix International Raceway as a race sponsor. We hope to create a lot of local interest about the Arizona Lottery 125 through numerous promotional elements tied to the race including our new Arizona Lottery NASCAR Scratchers ticket game.”
Images of Jeff Gordon(R), Jimmie Johnson(TM), Kasey Kahne, Greg Biffle, Matt Kenseth and Jeremy Mayfield will adorn the six new Arizona Lottery Scratchers tickets that are now available at retailers. A sample ticket can be found on the Arizona Lottery website at www.arizonalottery.com.
The six new Arizona Lottery NASCAR Scratchers tickets that were revealed today each feature one of the NASCAR giants and are priced at $3. They are sure to become favorites and even collector’s items. Players can win up to $10,000, or even a trip to the NASCAR race of their choice “instantly.”
If a ticket holder doesn’t win a prize instantly, the second prizes tied to the ticket are just as appealing. Tickets with the word “entry” can be entered to win a NASCAR race with the same features as the “instant” trip prize or NASCAR Merchandise Prize Packs containing authentic merchandise from the drivers on the Arizona Lottery NASCAR Scratchers ticket game. Any player that purchases the Arizona Lottery NASCAR Scratchers ticket is eligible for 20 percent discounts on tickets for the NASCAR Nextel Cup weekend scheduled for Nov. 10-13 at Phoenix International Raceway. Players can go to the Arizona Lottery website and enter in the second prize drawings using an embedded code on their ticket. Details about all of the prizes and eligibility to play can be found on the Arizona Lottery website at www.arizonalottery.com.
The Arizona Lottery 125 AutoZone Elite Division Series is designed to serve as a regional driver’s first step toward NASCAR’s three national series. The four participating series compete on short tracks, super speedways and road courses, providing opportunities for teams and drivers to sharpen their skills and work toward their career goals.
Phoenix International Raceway is owned by International Speedway Corporation, the leading promoter of motor sports activities in the United States. PIR opened its doors for the first time in 1964 and held its very first NASCAR event in 1978. The NASCAR Nextel Cup Series made its first appearance in the desert in 1988, and since then, more than 10 million race fans have attended NASCAR events at PIR.
Tickets for the NASCAR Nextel Cup Series race in Arizona are currently on sale and can be purchased by phone at 602-252-2227 or 1-866-408-7223, or online at www.phoenixraceway.com.
About the Arizona Lottery
The Arizona Lottery operates entirely from the revenue it generates through the sale of its products; it receives no General Fund dollars from the State. Since July 1981, the Arizona Lottery has returned more than $1.8 billion in net profit to the state. Proceeds from sales of Lottery tickets fund a wide variety of public projects and programs including arts, wildlife, parks, public transportation, roads and historic restoration in cities and towns throughout all 15 counties in Arizona.
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