Welcome to the Babymoon Boom


W’s Baby Me Package Includes a Wonderful W Room Rate, Skip*Hop DUO Baby Bag,

W’s Exclusive “Womb Service” Menu, Bliss Foot Patrol™ and More

NEW YORK – June 6, 2007 – Expectant parents can now Babymoon in style with the national launch of W Hotels’ exclusive Baby Me package. “Babymoons,” a phenomenon rapidly growing in popularity among expecting couples, are vacations tailored to parents-to-be who want to indulge in one last getaway before their bundle of joy arrives. Beginning this month, W Hotels will extend the brand’s wildly successful Baby Me package to W properties throughout the United States, creating a retreat to remember filled with blissful pampering and sweet indulgences.

Now through April 30, 2008, expectant parents who book W’s Baby Me package will be treated to a variety of babymoon treats, including:

· A fashionable Skip*Hop DUO Baby Bag which conveniently hangs neatly on the back of any stroller and easily converts to a shoulder bag

· A spa-tacular Bliss Foot Patrol™ foot scrub

· A stylish cotton Whoops Baby Onesie to keep the baby’s sensitive tummy from being exposed

· The Modern Girls Guide to Motherhood book for the young mom, including the best kept secrets, practical advice and multiple solutions for problems from pregnancy and birth to age five

· An exclusive 40% discount on Jennifer Delonge children’s furniture

· A one year subscription to Cookie Magazine

· Six-month membership to Modern Mom Groups by modernmom.com

· Sheer, long-lasting Modern Mom nail polish

Exclusive to W’s babymoon guests will satisfy their sweet and salty cravings with two delicious delights from the “Womb Service” Menu.

Guests who purchase the W Hotels Baby Me package at participating W Hotels can also sign up for a special pregnancy photography package with celebrated fine-art photographer Jennifer Loomis. The package includes a two to three hour photo session and photo editing. Guests will also receive an 8×10 custom-printed, museum-quality fiber print, which Jennifer will sign, custom-mount, frame and ship directly.

W’s Baby Me package is available at any W Hotel in the United States; rates vary per property. For further information, please visit www.whotels.com.

About W Hotels Worldwide
W Hotels is a global lifestyle brand with 21 properties in the most vibrant cities around the world. Inspiring and indulging its guests with thoughtful, refreshing and stylish experiences, signature restaurants, bars and destination spas, W has become the fastest growing luxury hotel brand in the world. Each hotel offers a unique mix of innovative design, comfort, and cultural influences from fashion to music to art and everything in between. W’s first residential property, W Dallas-Victory, opened in June of 2006, and soon thereafter was named a Forbes Magazine “Top Business Hotel.” W Residences, offering the W lifestyle at home, have been announced for Scottsdale (2008), Midtown Atlanta (2008), Fort Lauderdale (2008), Buckhead (2008), Hoboken (2008), Downtown Atlanta (2009), Downtown New York (2009), South Beach (2009), Phoenix (2009), Hollywood (2009), Philadelphia (2009), and Austin (2010). Internationally, W has announced plans for hotels in Istanbul (2008), Doha (2008), Hong Kong (2008), St. Petersburg (2008), Athens (2008), Santiago (2008), Milan (2008), Dubai-Festival City (2008), Shanghai (2009), Barcelona (2009), Guangzhou (2010), and Dubai-The Palm (2010). W’s first Retreat & Spa, W Maldives, opened in September of 2006 and in March of 2007, received the prestigious Travel + Leisure Design Award for Best Resort. W has plans to open Retreat & Spa hotels in Vieques (2008), Koh Samui (2008), and Verbier (2010), the latter of which will serve as W’s first ski retreat. For more information, visit www.whotels.com.

About Jennifer DeLonge Furniture

Since its debut in January 2006, Jennifer DeLonge Furniture has quickly become a favorite among celebrity moms like Gwyneth Paltrow and Courtney Cox, up-market boutiques and retail giants Barney’s and FAO Schwarz. Jennifer DeLonge furniture has been featured in InStyle, The New York Times, People, US Weekly, Extreme Home Makeover, Today Show and more. In 2007 DeLonge will launch the Ava sofa, Ava toddler chair, Charles & Audrey storage lines, as well as one-of-a-kind vintage refinished furniture and kid’s clothing. Also launching in 2007: MommaMustHaves.com, an online resource for style-savvy moms. Jennifer DeLonge furniture can be found at preferred retailers throughout the country and online at www.jenniferdelonge.com.

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