New Day Spa and Club Offers True Relaxation … for Men Only

Renovo for Men Opens its Doors April 12, 2006

MORTON GROVE, Ill., April 10 /PRNewswire/ — Chicago-area men have a new place to relax, renew and refresh. Officially opening April 12, Renovo for Men is Chicagoland’s newest day spa and club created exclusively for men, combining a wide range of professional grooming services and treatments with a members’ only full-service club with cigar and non-smoking lounges and personal attendant service, offering true relaxation for men.

Renovo, located on Dempster Avenue just two minutes west of the I-94 expressway in Morton Grove, offers the North Shore executive a place to unwind on his way home from the office, or to spruce up before heading out on the town.

Beyond the traditional grooming services of haircuts and hot straight razor shaves, Spa Renovo has five luxurious treatment rooms for massages and specialty services such as laser hair removal, face, body and leg treatments, and hand and foot grooming. Renovo invites anyone using the spa to enjoy the spacious steam room and private oversized showers in the locker room. Men can lounge in comfortably fitted robes and plush slippers that actually fit men’s feet. Club Renovo membership is not required to enjoy the spa and its services, which can be scheduled via phone at 877.483.2600, in person or online at . Walk-ins are welcome.

Club Renovo is the members’ only area where men can enjoy their favorite cigars in the state-of-the-art ventilated cigar lounge or just relax in the smoke-free lounge. Members are invited to bring their own cigars or purchase onsite compliments of Cigar King in Skokie, which carries a full selection of premium cigars. Both lounges are comfortable casual with oversized leather chairs, high-definition televisions with surround sound and wireless access throughout.

In addition, personal attendants are on hand to handle any request — from getting members’ favorite bottle from the private liquor cabinet or coordinating a complimentary shoe shine and shirt press. Members also get 10 percent discount on all Spa Renovo services in addition to priority booking.

Renovo’s founder, Marc Levinson, is looking forward to bringing this relaxation destination to Chicagoland males. “Men have always cared about their appearance, but it used to just be focused on the outward items — clothes, shoes, car,” Levinson said. “That attitude has shifted and men are more confident about investing in themselves. With Renovo, we have designed the perfect environment for men to feel comfortable getting a massage and a hot shave, or to just come, relax and enjoy a great cigar.”

Renovo Goes Retail

Renovo also has a retail shop that carries the specialty product lines used in the spa: Art of Shaving, Comfort Zone skin care, Woody’s Grooming and GoSmile. Renovo will also carry men’s specialty gift items such as Art of Shaving shave kits, shoeshine kits and custom jewelry (perfect ideas for Father’s Day gifts). Special to Renovo, custom clothier Paco Fernandez is on call for appointments to make custom tailored suits and shirts.

Renovo Spa Packages and Pricing

A full price list of Renovo’s services and packages are listed on under the Spa Overview/menu. Some Renovo Spa highlights promise to be:

— The Renovo Royal Shave at $55 (45 minutes), which includes facial
massage, two shaves — one with the grain, one against — and completes
with an after-shave mask that will leave you feeling like royalty and
ready for the night out;
— Specialty spa packages combine the best Renovo has to offer with the
American Royalty ($228), a three-hour head to toe overhaul that
promises to relax, refresh and renew every man with a traditional
shave, classic massage, haircut, classic hand and foot detailing and
shoe shine;
— Those truly stressed out men might want to get double the relaxation
with the Renovo Synchronized Massage that will have two professional
masseuses work out the kinks for 55 minutes for $190;
— Active Leg Treatment is designed for marathon runners, triathletes,
golfers and those just on their feet too much. It promises to
rejuvenate, refresh tired legs and reduce swelling. $60 for 25-minute
— Going out on the boat this summer? The aptly-named Love Handle Reducer
(55 minutes; $110) will give guys that confidence boost as it targets
mid-section swelling and water retention, and increases firmness and
— Additional services include haircuts ($35; Club Renovo members $25),
hand detailing ($20-$35) and foot detailing ($40-$60).

Club Renovo Membership has its Privileges

Club Renovo membership is $60 per month or $720 annually. For new members, Renovo is offering six free 30-minute spa treatments. Membership benefits include priority booking plus 10 percent discount on all Spa Renovo services, complimentary shoe shines and shirt press during any visit to Renovo. Guys are invited to bring in their favorites bottles and store them in the private liquor cabinet, book meetings in the private conference rooms, and enjoy complimentary food and soda. Personal attendant service is available at the push of a button. Guests are welcome to accompany Club Renovo members for socializing or business.

Renovo for Men is located at 5641 Dempster Avenue, just two minutes west of the I-94 expressway. For more information, call 877.483.2600 or visit . Come in, and relax.

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