The Outlets at Hershey to Grand Open 10,000 Sq. Ft. Polo Ralph Lauren Factory Store

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HERSHEY, PA -- (MARKET WIRE) -- 07/25/2005 -- The Outlets at Hershey is pleased to announce that Polo Ralph Lauren, a worldwide brand leader in apparel, home, accessories and fragrances, will open a 10,000 sq. ft. factory store at The Outlets at Hershey. Slated to grand open August 5, 2005, the new Polo Ralph Lauren store will feature first-quality, first-run brand name merchandise at factory store prices.

"Today, consumers seek high-end, high-demand brands like Polo Ralph Lauren. At the same time, they want access to the best bargains and prices," said David Ober, vice president with The Outlets at Hershey. "Polo's lines of better apparel and home goods have become synonymous the world over with a highly sought-after, fashionable, classic lifestyle. We are ecstatic that they have expanded their concept to Central Pennsylvania and that they will open their doors to local and visiting consumers who can take part in the Polo experience in time for the busy fall fashion season."

Polo Ralph Lauren Corporation is a leader in the design, marketing and distribution of premium lifestyle products in four categories: apparel, home, accessories and fragrances. For more than 37 years, Polo's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include "Polo by Ralph Lauren," "Ralph Lauren Purple Label," "Ralph Lauren," "Black Label," "Blue Label," "Lauren by Ralph Lauren," "Polo Jeans Co.," "RRL," "RLX," "Rugby," "RL Childrenswear," "Chaps," and "Club Monaco," among others, constitute one of the world's most widely recognized families of consumer brands. For more information, visit http://www.polo.com.

Polo Ralph Lauren's Factory Store's official hours will be from 9:30 a.m. - 9:00 p.m. Monday to Saturday, and 11:00 a.m. - 5:00 p.m. on Sundays. For more information, visit http://www.theoutletsathershey.com, or call 717-520-1236.

The Outlets at Hershey is located just beside Hersheypark and across from the acclaimed Hershey Hotel & Spa in Hershey, PA. Voted #1 place to shop for children's clothing in Central Pennsylvania, brand names such as Calvin Klein, Brooks Brothers, Tommy Hilfiger, Liz Claiborne, Jones New York, Nine West, and Nautica contribute to the center's popularity as a lifestyle outlet destination. Center hours of operation are Monday through Saturday, 9:30 a.m. - 9:00 p.m. and on Sunday from 11:00 a.m. through 5:00 p.m.







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