Rewards Network(SM) Announces Changes to Its Airline Rewards Programs; 'Elite Members' Will Earn 10 Miles per Dollar

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CHICAGO, July 19 /PRNewswire-FirstCall/ -- Rewards Network Inc. (AMEX:IRN) has announced a new variable mileage award structure for its airline programs. The program's new tiered structure awards members up to 10 miles per dollar, depending on loyalty and dining frequency. This new schedule encourages members to earn an increased number of miles the more they dine at participating restaurants.

The three member program tiers include "elite," "engaged" and "active," each with corresponding mileage awards, bonus opportunities and a roster of restaurants, depending on how frequently the member uses the program:

* "Elite members" who dine 12 or more times per calendar year to receive five miles per dollar spent and have the greatest number of restaurants from which to choose. "Elite members" also will enjoy a double bonus between July 1, 2005 and June 30, 2006 allowing them to earn a total of 10 miles per dollar spent at all restaurants (whenever a benefit is being offered).

* "Engaged members" receive three miles per dollar spent simply by creating an online user profile or by dining at least four times per calendar year at participating restaurants. This membership tier offers more restaurants and more bonus opportunities than the "active member" tier.

* "Active members" are those who dine at least one time per calendar year and who have not created an online user profile on the applicable airline dining program web site hosted by Rewards Network. "Active members" receive one mile per dollar spent at participating restaurants for their first three dines (during the same calendar year) plus periodic bonuses.

Membership in each of the airline dining programs managed by Rewards Network is free, and members who dine at participating restaurants will continue to receive miles based on the entire check amount (including the cost of the meal, drinks, tip and taxes) when charged to a credit or debit card that is pre-registered with Rewards Network(SM).

"Rewards Network offers a rich and meaningful mileage-earning benefit opportunity at over 10,000 restaurants throughout the U.S. and Canada," said Ronald L. Blake, president and CEO of Rewards Network Inc. "With the Elite bonus offer, our members will now earn 10 miles per dollar spent at all participating restaurants. For example, just one business dinner with a $150 check will earn an Elite member 1,500 miles. It's an easy way to earn miles when you're dining out."

Rewards Network operates the official dining loyalty program for 10 airline partners. The programs include: American Airlines(R) AAdvantage Dining(SM) and AAdvantage Hotel(SM), Alaska Airlines Mileage Plan Dining & Hotel Rewards, America West(R) FlightFund(R) Dining, British Airways Executive Club Dining, Continental Airlines(R) OnePass(R) Dining, Delta SkyMiles(R) Dining & Hotels, Rewards Network Dining and Hotels for Midwest Airlines, Rewards Network(SM) Dining For Miles(R) for Northwest Airlines(R) WorldPerks(R) program, United Mileage Plus(R) Dining and US Airways Dividend Miles(R) Dining & Hotels.

The program is simple and easy to use. To register, simply call 877-491-3463 or log on to http://www.rewardsnetwork.com/nofeeclients.jsp .

About Rewards Network Inc.

Rewards Network, headquartered in Chicago, Illinois, provides loyalty and rewards programs for restaurants and hotels via its registered credit card platform. Incentives are offered through the Rewards Network branded program, airline frequent flyer dining programs, club memberships and other affinity organizations. As of March 31, 2005, Rewards Network had 3.7 million active member accounts and 10,307 restaurants in its rewards programs. Rewards Network's common stock trades on the American Stock Exchange under the symbol IRN and is listed in newspapers as REWARDS. Additional details about Rewards Network can be found at http://www.rewardsnetwork.com/ or by calling Rewards Network at 1-877-491-3463. Airline miles are subject to the terms and conditions of each participating airline's frequent flyer program, as applicable.




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