Tempur ComfortPillow Now Offered in All Tokyu Hotels

Guest Survey Results Lead to Increased Pillow Demand

LEXINGTON, Ky., May 16 /PRNewswire-FirstCall/ — Guests of all Tokyu Hotels in Japan will now be sleeping more comfortably on Tempur ComfortPillows as the hotel begins an unprecedented project of upgrading all pillows at the same time. Tempur Japan and Tokyu Hotel Management Co.,Ltd. (Shibuya, Tokyo) are extending an initiative to give hotel guests a good night’s sleep by providing Tempur ComfortPillows in a total 13,733 rooms in the 54 Tokyu hotels.

In December 2003, Tokyu Hotel Management Co. began offering Tempur ComfortPillows in all standard-type Tokyu Inn guest rooms. The program received rave reviews, and a recent survey of Tokyu Inn guests resulted in ComfortPillows being offered in all Tokyu Hotels. According to the survey, many guests expressed satisfaction with the ComfortPillow and cited that they slept well and felt no fatigue.

“We feel strongly that good sleep is essential to our well-being,” says Pele Siljedahl, managing director, Tempur Japan. “We are excited that Tokyu Hotels is going to offer its guests the luxury of the ComfortPillow and the luxury of good sleep while away from home.”

The Tempur ComfortPillow is a traditionally-shaped pillow made of the proprietary TEMPUR(R) pressure-relieving material. The TEMPUR Comfort Technology(TM) (TCT) supports your head and neck in every sleep position, and it reduces pressure that can restrict blood flow, cause pain and disrupt sleep.

Tempur-Pedic International Inc. (NYSE:TPX) manufactures and distributes Swedish Mattresses and Neck Pillows(TM) made from its proprietary TEMPUR(R) pressure-relieving material: a viscoelastic material that conforms to the body to provide support and help alleviate pressure points. Products are currently sold in 60 countries under the TEMPUR and Tempur-Pedic(R) brand names. World headquarters for Tempur-Pedic International Inc. are in Lexington, Kentucky. For more information about the Company, visit www.tempurpedic.com .

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