American Express Incentive Services Announces New Reward Card, Addition of Travelers Cheques

ST. LOUIS, MO — (MARKET WIRE) — 10/10/2005 — American Express Incentive Services (AEIS), an incentive industry leader, announces a new stored-value card, the American Express® Rewards Card, and the addition of American Express® Travelers Cheques to its product line.

The Rewards Card is an open card, meaning it is accepted virtually everywhere American Express® Cards are welcome. It’s the perfect solution for incentive, business gifting or consumer promotion programs that require a reward with cash-like flexibility. The card is available in denominations valued from $25 to $500.

Introduced in 1896, the Travelers Cheque is the flagship product of American Express. Travelers worldwide have relied on the peace of mind and convenience Travelers Cheques offer, and now AEIS will offer them as an efficient way to manage corporate travel funds. Travelers Cheques streamline travel expense management by eliminating the need for receipts, refunds and internal reimbursement. They are available in standard denominations between $20 and $1,000 and may be used like cash or even exchanged for cash.

Both the Rewards Card and Travelers Cheque are replaceable if lost or stolen and supported by 24/7 customer service.

“We are very pleased with the addition of these new products, as they offer our clients more flexibility for their corporate incentive, travel and consumer programs,” said Darryl Hutson, CEO of AEIS. He added, “American Express clients who are familiar with the American Express® Gift Card will appreciate the introduction of the new Rewards Card. It is similar to the Gift Card but tailored to the needs of corporate incentive, gifting and consumer programs.”

For more information on AEIS or its products, please call (888) 453-0150 or visit

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